Glam Media has started using the big pot of money it raised earlier this year, announcing its first acquisition. It has bought out the London-based online ad sales rep company, Monetise, for an undisclosed sum. The UK company was founded three years ago, and sells ads for top sites in the UK, such as Flixster, ARTISTDirect and TVGuide.co.uk.
Reiko Uchida, 17 June 2008